Passion to Fruition
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Passion to Fruition

Starting a business often begins with a spark of passion or a response to a specific need. This initial drive is the foundation upon which your business is built. As you and your business continue to grow and evolve, it’s only natural that the needs and passions behind your venture will also change. This evolution is a testament to your adaptability and vision as a business owner.

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Communicate vs. Connect
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Communicate vs. Connect

When we truly listen to others, we not only understand their needs and concerns, but also validate their experiences and emotions. This creates a sense of trust and respect, which is the foundation of any strong, lasting relationship.

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Promote Yourself!
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Promote Yourself!

As a business owner, promoting yourself is a crucial component of success. Finding the right combination for your business will take a bit of trial and error, but there are a few global tactics that will produce results in any industry.

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Marketing Strategy; Not Everyone, Just More
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Marketing Strategy; Not Everyone, Just More

The goal when creating a marketing strategy is not to attract everyone, just more; more people to interact with your brand, more consumers, more advocates, more markets, more demographics, etc. This is an important piece to highlight, as your strategy can easily do more harm than good when you try to focus on too much at once.

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Understanding Your Data Analytics
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Understanding Your Data Analytics

As a business owner, you have likely been exposed to some form of data analytics; website, social media, or search engine, to name a few. But have you taken the time to get to know what all of those numbers mean, and how they impact your business?

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