Passion to Fruition
Refresh Cole Crum Refresh Cole Crum

Passion to Fruition

Starting a business often begins with a spark of passion or a response to a specific need. This initial drive is the foundation upon which your business is built. As you and your business continue to grow and evolve, it’s only natural that the needs and passions behind your venture will also change. This evolution is a testament to your adaptability and vision as a business owner.

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Communicate vs. Connect
Growth Cole Crum Growth Cole Crum

Communicate vs. Connect

When we truly listen to others, we not only understand their needs and concerns, but also validate their experiences and emotions. This creates a sense of trust and respect, which is the foundation of any strong, lasting relationship.

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Reimagined Work Week
Team Cole Crum Team Cole Crum

Reimagined Work Week

It can be incredibly frustrating as a business owner, to experience the moments when the input of your business (work orders, sales, inquiries, etc.) exceed the output of your business (the execution of the input, and, the catalyst for the revenue). Understanding the dynamics of productivity within a typical workday is crucial for business owners aiming to optimize their operations.

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Victory from Failure
Refresh Cole Crum Refresh Cole Crum

Victory from Failure

As a society, we have been conditioned to fear failure; to feel shame, regret, and remorse. Yet, without failure, we cannot grow. Failure challenges our current perspectives, as we have an unyielding drive to survive and thrive. We cannot simply roll over and accept the failure, but instead must learn how to overcome and push forward even stronger.

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