The Value of One
Growth Cole Crum Growth Cole Crum

The Value of One

If you were asked to determine the value of ONE of your clients, how would you proceed to do so? The truth of the matter is that the value of one client directly correlates to the value you place on the relationship between your clients and your business.

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It Is My Pleasure
Team Cole Crum Team Cole Crum

It Is My Pleasure

Beyond the cultural and regional differences in our speech patterns, lies our intent. If you intend to pitch someone a sale in a conversation, that is exactly how you will be perceived. If you intend to help someone by filling a need, that is exactly how you will be perceived.

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Promote Yourself!
Growth Cole Crum Growth Cole Crum

Promote Yourself!

As a business owner, promoting yourself is a crucial component of success. Finding the right combination for your business will take a bit of trial and error, but there are a few global tactics that will produce results in any industry.

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Acquisition 101
Foundation Cole Crum Foundation Cole Crum

Acquisition 101

There are several reasons you may be considering a business acquisition; you prefer to acquire an existing business as opposed to starting your own, you wish to increase your market share, you’d like to tap an unassociated market, or even if you’d like to expand your business offerings. Regardless of your reasoning, the initial scope is the same; due diligence, due diligence, due diligence.

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